The Customer is Always Wrong
It’s official: Clients are idiots, and do not have any clue what is best for them, their products, or anything remotely associated with promoting and marketing their wares in a positive fashion.
I’ve just worked like a dog all week to put a brochure together, from concept, to photo shoot, to layout, to completion, and on the day it is supposed to go to the printers, the client suddenly wants to change all the colors, add a few photos which should never, ever, see the light of day (yes, that bad), and replace the magnificent cover photo with one that can be found on any other brochure.
I actually found myself close to telling them that if they wanted it that way, they would need to find another designer who would do it from scratch in 2 hours. I could feel the words forming on my tongue, I could taste the satisfaction of actually putting a client in their place, making them understand the error of their ways, but I wimped out.
Unfortunately, I gotta pay the bills.
This item was posted byon Saturday, April 19th, 2003.
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